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Why is Everyone Buying Jersey Sponsorships?

From airlines to Mr. Beast, there’s a land grab for jersey sponsorships. Why now? Maz breaks it all down.

ON TRENDS

ENTERTAIN ME

COMING SOON

Follow agency CEO Trevor Dudeck as he explores blurring the lines between advertising and entertainment.

Popular on The Thirst

Christopher Staten 10/27/23 Christopher Staten 10/27/23

Creepy Immersive Branding is Everywhere

Every sporting event these days has some creepy brand activation. Does it work? Who’s doing it best? Maz breaks it all down on this edition of On Trends.

Christopher Staten 10/13/23 Christopher Staten 10/13/23

10 Tips for Better Midjourney Prompts

New to the AI image generator? Here’s how to improve your Midjourney prompt and make incredible assets for ideation and inspiration.

Christopher Staten 10/12/23 Christopher Staten 10/12/23

AI is Redesigning the Fashion Industry

From AI models to designers to advertising, and beyond, AI is quickly taking over the industry. Watch tons of amazing examples in this edition of On Trends.

Christopher Staten 10/6/23 Christopher Staten 10/6/23

What's Up With Celebrity Ad Agencies?

Some of the most popular ads you’ve seen recently are secretly created by your favorite celebrities, without you even knowing it.

Christopher Staten 9/27/23 Christopher Staten 9/27/23

The Best Martin Scorsese TV Ads, Ranked

We rounded up the best Martin Scorsese TV commercials and ranked them by how effective they seem in 2023.

Christopher Staten 9/25/23 Christopher Staten 9/25/23

6 Questions to Ask Before Adding Brands on Discord

As brands on Discord continue to flourish, we ask: How do brands build Discord channels successfully?

Christopher Staten 9/25/23 Christopher Staten 9/25/23

Build Entertaining Product Pitches like Steve Jobs

What is product marketing at its best? We have a blueprint. This is your Steve Jobs masterclass.

Christopher Staten 9/25/23 Christopher Staten 9/25/23

5 Telltale Signs an Ad Agency Can Tell a Brand Story

Hiring an ad agency? Here are five quick signs to tell whether they’ve mastered the art of brand storytelling.

Christopher Staten 9/20/23 Christopher Staten 9/20/23

Is 2023 the Year of Branded Cinema?

With over 45 movies green-lit based on toys, it’s time to ask: are these product-based films actually effective at marketing the product at their core?