Project management has always been an important topic for us at Lemonade, but with the recent push to remote work, a new premium has been placed on remote communication. How can project managers bridge distances and empower their teams’ and clients’ successes?

We’ve had people ask us what our secret is at Lemonade, how we manage to turn around quality work on schedule and without drama but, the truth is, there are no shortcuts or hacks for project management. There are only people and tools, and the tools only exist to enable the people to do their best work.

At Lemonade, after COVID we made the decision to go 100% remote. It keeps us agile, it gives us a greater diversity of perspective, and it ensures we can truly hire the best people out there, not just the ones who are close by.

But it also means that, wherever you are in the country (and beyond), chances are you are not too far from one of us since we are most everywhere. And boy, do we have some opinions about where we live.

It’s time to cram enough clothes for four days into a carry-on garment bag and, if it’s your aesthetic, remind yourself how to tie a tie again! That’s right, from New York to Orlando, Atlanta to Chicago, and everywhere in-between, work conferences are back!

Despite the anxiety this inspires for many people, conferences are full of professional opportunities and, after roughly two-and-a-half years, all of us could use some in-person networking.

This year, Pride feels different, right?

It’s always been a time to celebrate our progress, to reaffirm our commitments, and to look forward to a more perfect world. But it’s also a time for honesty, and there’s no reason to demure or sugarcoat this: At this moment, our political ecosystem is again making life very difficult for LGBTQ+ people, as growing waves of anti-queer sentiment crest and crash across the country. Queer people feel it, their allies feel it, and it’s genuinely getting scary out there.

Against this backdrop, Pride feels more contentious and dangerous, and that makes it all the more necessary.

As the world fully immerses itself into a digital universe, opportunities for the metaverse and other Web3 marketing are on the rise. Gradually, brands are entering the digital universe; poking around and testing new ideas. As of now, it’s all very fresh, which means the time is ripe for learning, experimentation and making a splash.

Since the emergence of COVID-19, the creator economy has rocked our world. Even if you’ve never heard of the creator economy, you've likely experienced it.

The creator economy is a revolution of creators spanning from influencers to video gamers to digital architects. Instagram, Patreon, Twitch, and endless other digital platforms have been the gateway to macro-influencers. From brand ambassadors to sponsorships to partnerships, the great love story between brand and creator is a match made in financial heaven.

Iskra is an upcoming Web3 game community platform leveraging next-gen blockchain technology to offer a fresh take on the relationship between players and video game studios. If you were to only catch the most basic explanation of their brand, you might think they’re just another crypto gaming outfit trying to turn a buck on play-to-earn games. That couldn’t be further from the truth, which is why Iskra was on the hunt for an agency to help them launch their new vision for Web3 gaming and make them stand out from their inferior competitors who dominated the space.

For those who are trying to catch up to this rapidly growing space, here’s a quick primer: Web3 is a decentralized version of the internet based on blockchain technology, especially cryptocurrency. This next iteration of the internet will refocus the power from major corporations to individual influencers and pioneers (more on that in a bit).

Is Bigger Always Better?

Not necessarily. When it comes to large ad agencies, you might spend big bucks for a lackluster experience.

More and more, brands are enlisting smaller, boutique agencies to drive their advertising campaigns. With small agencies, companies can reap the benefits of more creative and strategic experiences. These small agencies have gold ribbon teams that can walk your walk. They learn your language and help elevate your company to the next level.

Design can unlock a universe of imagination and unlimited creativity. But if done poorly, it unlocks a universe of frustration and dismay. As professionals, we want to excel and inspire. But success doesn’t bloom without a few bumps along the way.

Here, we’ve collected five common design mistakes and what you can do to avoid or fix them. Remember: Better design makes for a better world.