Marketing teams have necessarily evolved with cultural shifts, adapting to new media and new communication platforms and styles to remain relevant and accessible to consumers. Fifteen years ago, social media manager was a new title; today, social media management requires an entire stable of talent, not just to broadcast messages on social media platforms, but to develop and nurture communities among followers.

It’s been quite the marketing month, with ad agencies kicking it into creative summer overdrive, producing clever, eye-catching (and eye-popping) ads. This month, we loved spots for things as disparate as exercise apps, blood, and good old-fashioned self-promotion.

When describing Web3, people often invoke the Wild West, a new frontier lacking a unifying governance, full of opportunity but also fraught with dangers. Yet businesses ignore Web3 at their own peril, risking falling behind cultural and commercial trends that will prove near impossible to catch up to once they really get rolling.

It’s been quite the marketing month, with ad agencies kicking it into creative summer overdrive, producing clever, eye-catching (and eye-popping) ads. This month, we loved spots for things as disparate as exercise apps, blood, and good old-fashioned self-promotion.

Memes have become the lifeblood of online discourse and our emotional comfort during times of distress…often caused by online discourse. Memes aren’t fading, they’re scaling up. From Kanye to the Super Bowl, to that slap heard across the universe, 2022 is coming in hot.

A few Lemonade team members gathered around to discuss the newest wave of viral memes. Here is our list of top memes of 2022—so far.

If you’re a seasoned “9-to-5er,” The Great Resignation has been heard in whispers amongst colleagues and friends on Zoom meetings.

The pandemic led to a windfall of unprecedented changes: mask mandates, working from home, an upsurge in bread-making ingredients—some of these changes were enduring, like the loss of jobs. But the pandemic introduced an overdue benefit: The Great Resignation.